Sugar East came to life from the vision of Public Agenda as a sleek, midcentury styled upscale lounge that transports guests to another era, reminiscent of a NYC Speakeasy. A secret upscale bar located on Manhattan’s Upper East Side, Sugar East offers fresh sourced cocktail and menu ingredients, music playing through the early morning hours. Every element is a modern adaptation of classic design, based on Sugar East’s four pillars: escape, style, luxury and play. Anchored by 4 colors, this hip bar features playful branding and artwork by noted Berlin-based agency Maison C.C. and illustrator Benedikt Rugar.
More than a New York City Speakeasy, Sugar East’s thoughtful design is complemented by bright flavors that accentuate the colorful cocktail menu created by Jared Kelly. Color, smoke and vivid flavors similarly animate our chef’s menu of small plates.